How to dramatically reduce your trademark costs

Your trademarks are your commercial identity, that’s how your clients can distinguish your products and services from everybody else’s. When creating a brand, there are several ways to reduce trademarking costs. Here’s 6 of them. 1. Focus only on one brand Building and protecting one brand is naturally cheaper than building multiple brands. For some […]

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3 important differences between US and EU trademarks

Trademark laws and processes are surprisingly similar in most most countries. That being said, there are also many differences between different countries. Here’s three things how US and EU trademarks differ. 1. The importance of use The main difference between EU and US systems is that actual use of the trademark is very important in […]

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How to do a trademark search yourself?

Making a trademark search is a good way to reduce the likelihood of encountering problems with the trademark later on. We recommend that you use a professional to do that, but if you want to do it yourself, here’s how to get started.

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