How to dramatically reduce your trademark costs
Your trademarks are your commercial identity, that’s how your clients can distinguish your products and services from everybody else’s. When creating a brand, there are several ways to reduce trademarking costs. Here’s 6 of them. 1. Focus only on one brand Building...
How much does EU trademark cost in comparison to other things? Find out here.
Too many companies decide not to protect their trademarks because of cost reasons. Here are some calculations and comparisons how much an EU trademark costs. The calculations are based on the registration covering 3 trademark classes (government fee 1050 EUR) and...
3 important differences between US and EU trademarks
Trademark laws and processes are surprisingly similar in most most countries. That being said, there are also many differences between different countries. Here’s three things how US and EU trademarks differ. 1. The importance of use The main difference between EU and...
5 things every company should now about EU trademarks
For most companies EU trademark is the best way to get their brand protected within EU. Here’s 5 practical things to know about EU trademarks. 1. They’re great, but not without downsides The obvious advantage of an EU trademark is that with one registration it is...
Chinese brands will take over Europe?
Chinese companies are filing even more EU trademarks than Spanish, French and UK companies, reveals our study. China has a sticky reputation of providing cheap counterfeits. During the past ten years Chinese companies have started to innovate their own products, and...
10 reasons to register your trademark
Trademarks matter for many reasons. Here’s a short list of some of those reasons. 1. Registered trademarks establish the legal ownership in your brand. Trademark rights are generally created by registration. In some countries it is possible to acquire limited...