Zoom Inc. has filed for Zmail trademark in US and EU. The similarity to trademark Gmail raises questions on Google’s reaction. If Google opposes, the final decision rests on the USPTO & EUIPO and their assessment of the similarities between the two marks. Gmail’s reputation as a trademark also plays a key role in the outcome.
Insights
Can ChatGPT replace your trademark attorney?
ChatGPT is revolutionizing the industry. Developed by OpenAI, it can understand and respond to a wide range of prompts. But as its capabilities continue to grow, will it replace the need for professionals? We tested its abilities and explored its potential in the field of trademarks.
Small but mighty – use your size to build a powerful brand
Small companies have fewer resources to build a strong brand than their larger competitors, but they have one thing that large companies don’t have. Their small size.
Sports, the World Cup and trademarks
Sport is a big business built on brands. Here’s how organisers and athletes can protect their brands.
Act timely and decisively to end infringements of your mark
If you become aware of someone infringing your trademarks, you should act timely and decisively. Otherwise, you may lose your right to oppose the use of that mark.
EUIPO’s new practice tips for metaverse, NFTs and virtual goods
The EUIPO has issued new practice tips on how to classify NFTs and virtual goods and services in trademark applications.
Using personal names as trademarks – what you need to know
What do Bacardi, Deloitte, and Jacuzzi have in common? Apart from being famous and successful brands, they are also named after their founders.
What’s a trademark co-existence agreement? When do you need one?
There are more than 15 million trademark applications filed annually and nearly 100 million registered trademarks in the world. With this in mind, it is inevitable that two companies will end up having trademarks that resemble each other or are even identical. This is where co-existence agreements come into play.
Conceptual similarity: images v words
We are often asked whether a trademark that consists of an image of a thing is similar to a trademark that consists of a word that describes or defines the image.